Beyoncé‘s COWBOY CARTER TOUR – Highest Grossing Country Tour Of All Time
Beyoncé closed the curtain on her record-breaking COWBOY CARTER TOUR with a triumphant Las Vegas finale at Allegiant Stadium July 26. During her final performance, Beyoncé pulled out all the stops with special appearances by JAY-Z, Destiny’s Child, and Shaboozey.
The capacity-filled Allegiant Stadium responded to each surprise guest with heartfelt enthusiasm and a deafening roar—fully aware that on this final night of the monumental tour, they were part of music history. The two-night engagement on July 25 and 26 capped a sold-out 32-date transatlantic stadium run, produced by Parkwood Entertainment and promoted by Live Nation.
COWBOY CARTER TOUR is now the highest grossing country tour of all time as reported by Billboard. With this nine-city run, Beyoncé has extended two records — as the highest-grossing Black artist of all timeand the highest-grossing R&B artist of all time — and becomes the first woman and the first American act to have two separate tours gross over $400 million. Additionally, she shatteredmore than 30 venue records across North America, the United Kingdom and Europe run, including at iconic stadiums such as SoFi Stadium in Los Angeles, MetLife Stadium in New Jersey, Tottenham Hotspur Stadium in London, Stade de France in Paris and more.
Beyoncé delivered an era-defining live experience that blended storytelling, fashion, and cultural commentary—cementingCOWBOY CARTER TOUR as one of the most ambitious and impactful tours of her career. Blending genre-defying musicality and high-concept visuals, COWBOY CARTER TOUR was a genre-reimagining spectacle rooted in Beyoncé’s globally acclaimed and Grammy-winning COWBOY CARTER album, including Album of the Year. Each night unfolded American music traditions—fusing country, rock, folk, soul, and more—through her unique lens.
Critics all agreed, with GQ callingCOWBOY CARTER TOUR “(Once Again) A Reassertion of Beyoncé as Our Greatest Living Performer” at the start of the tour. The Telegraph praised her London performance with a five star review at Tottenham Hotspur Stadium, stating “Nobody in pop can touch her…Armed with monster hits and a veritable war zone of pyrotechnics, Queen Bee reigns supreme in London.”
COWBOY CARTER TOUR BY THE NUMBERS
The high production performance of COWBOY CARTER TOUR featured:
- A nearly 3-hour set spanning 42 songs from across her catalog
- 3 flying props, including a mechanical golden horse, a red horseshoe, and a convertible lowrider
- 1 custom star stage design with robots, pyrotechnics, and immersive lighting that transformed each venue into a futuristic rodeo
- Appearances from JAY-Z, Miley Cyrus, Ms. Tina Knowles, Shaboozey, The Mayyas, and Destiny’s Child
- A globally sourced fashion wardrobe featuring over 25designers that merged Western grit with avant-garde glamour
- Designers includedAnrealage, Balmain, Burberry, Calvin Klein, Coperni, Diesel, Dolce & Gabbana, Ferragamo(paired with jewelry by young British designerShola Branson), Ferrari, Gucci, Loewe, Moschino, Mugler, Off-White by Ibrahim Kamara, Poster Girl, Ralph Lauren, Roberto Cavalli, Sacai, Schiaparelli, Stella McCartney, TELFAR, Versace, Vivienne Westwood, and more.
- Wardrobe leads for the tour include Shiona Turini, Karen Langley, Ty Hunter, and Timothy White.
- Make-up artist was Rokael Lizama, and hairstyling was handled by Neal Farinah for Cécred, the hair brand founded by Beyoncé.
- The shows were made possible by a 350+ member touring crew, including her two daughters – Blue Ivy and Rumi Carter – musicians, dancers, production teams, videographers, photographers and more.
Each show contributed to a global impact of:
- 1.5 million+ fans in attendance
- 64 Kings and Queens of Beyoncé’s Beyhive were crowned “Rodeo Royalty” for their authentic and creative tour wardrobe during COWBOY CARTER TOUR.
- 32 sold-out stadium shows across North America, the UK, and Europe
- Over $400 million USD gross
- 30+ stadium records broken
- BeyGOOD’s commitment for the COWBOY CARTER TOURexceeds $3 million in direct community investment.
- BeyGOOD Foundation continues its work of helping communities with programs in entrepreneurship, scholarships, disaster response, including helping those affected by the recent wildfires in the Los Angeles, California area during the tour.
- PHOTO CREDIT: Julian Dakdouk and Raven Varona
- For SONYA JENKINS’ Atlanta Cowboy Carter Tour Review Click Link: http://sonyasspotlight.com/cowboy-carter-tour-atlanta-a-night-to-remember/
